As an Amazon seller, you have various product choices to sell on Amazon. But, do you know that there are certain restricted categories on amazon?
As of now, you may be aware of the restricted categories on amazon. But, you still need to know a lot more about the restricted categories. Read this article, completely.
RESTRICTED CATEGORIES ON AMAZON
Amazon sells more than 12 million products, there are many reasons why there are certain restricted categories on amazon.
As we know, Amazon tends to be the most customer-centric e-commerce giant in the world.
Amazon faced a lot of issues with people starting seller accounts and not sending the products to the customers, or sending counterfeit goods and then closing their accounts and disappearing.
They are more concerned about their customers and if customers had gone through any issues like stated above, amazon is only questionable instead of sellers.
To maintain the standard and reputation, Amazon has made certain restricted categories on amazon. The terms “gated” and “restricted” describes that you need to seek approval to sell.
Restricted categories on amazon are sellable, but there are going to be some rules. You need to get a certification or you need to get approval from Amazon to sell it.
Getting ungated from the restricted categories on amazon isn’t that easy. But, it has a lot of benefits you never know.
BENEFITS OF UNGATING RESTRICTED CATEGORIES ON AMAZON
Getting ungated from the restricted categories on amazon is all about giving a chance to amazon get to know you better, and realize that you’re serious about building a stable business.
Amazon has a base of more than 300 million active customer accounts and more than 170 million monthly unique visitors to the website.
You can get a huge customer base without making much effort. As you think, many sellers tend to avoid restricted categories on amazon.
This is because the process is too difficult, or they don’t have the time or patience to do the necessary work required.
Hence, it has a benefit of fewer sellers and less competition with high levels of consumer trust and purchase activity.
HOW TO SELL RESTRICTED CATEGORIES ON AMAZON?
1. Go to the Seller Central homepage.
2. Click on the“Inventory” tab
3. Select “Add a Product”. Then search for the item you want to sell by title, UPC, ASIN, etc.
4. Click the link “Selling application status”. It shows all the different categories that you have been approved to sell in. You can also use the filters to see which needs approval or you’ve been denied access.
5. Then click on “Listing limitations apply”.
6. Click the “Request Approval” button.
If your request is approved, start selling more products on Amazon. If not, don’t worry, try ungating services like TheFunnelGuru.