Amazon News & Updates

NEW OFFERS ON TRANSPARENCY CODES – ONLY FOR LIMITED TIME !!

Heyy Sellers!! Want to protect your brand from counterfeit? Then grab Amazon’s Transparency codes. Exclusive offers are running for it. Here are the details about that offer, adapted from Amazon’s news article, which was published on May 23, 2022.

“For every product that is newly protected by Transparency before December 31, 2022, the sellers can receive one year of Transparency codes for free.

Transparency is an Amazon Brand Protection program available for brand owners who want to proactively protect their products from counterfeiting.

Each unit is labeled with a unique code, which is scanned to verify the unit’s authenticity. Items without a valid code are identified and stopped, to ensure that only genuine items reach customers. 

To be eligible for Transparency, you need to meet the following requirements:

  • You own a brand.

  • Your brand and associated trademarks are registered in Amazon Brand Registry.

  • You have a Global Trade Item Number (GTIN), such as a UPC or EAN barcode on your products.

  • You can apply unique Transparency codes on every unit you manufacture.”

Explore more details about amazon with our Amazon Seller Talk blogs.

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